Maluma may be the pseudonym for Juan Luis Londoño Arias, a Colombian reggaeton vocalist known for a special tenor tone of voice and streetwise yet intimate delivery. He obtained his initial popularity as an adolescent. He originally pursued soccer as a career, and was gifted more than enough to get the notice from the mass media in his indigenous Medellin. He sang simply for pleasure. Provided the rise of the web, YouTube, and tv singing competitions, nevertheless, he was swayed toward music. In 2011, at age 17, Maluma lower his first solitary, “Farandulera,” individually. Because of its internet recognition and emergent radio airplay, the music gained the interest of Sony Music. The next yr, Maluma released Magia, his debut recording. Many of its singles — “Obsesión,” “Loco,” and “Miss Individual” — received constant airplay and strike the graphs in Colombia and Latin America. His following solitary, “La Temperatura,” moved into the UNITED STATES charts and gained him a Latin Grammy nomination in 2013. Maluma became a celebrity in metropolitan Latin music. In 2014, he was the presented vocalist on Elvis Crespo’s strike “Ole Brazil,” documented for the Globe Cup competition. Maluma came back in early 2015. His 1st launch was PB DB. The Mixtape, a compilation of strikes with two fresh singles, “Me Gustas Tanto” and “Climax.” These paths charted and arranged the stage for a whole new album, Very Boy Dirty Boy, which made an appearance in the fall. The documenting was made by Walter Kolm. In 2016, Maluma released a collaborative monitor with fellow Colombian celebrity Shakira, “Chantage,” as well as the video became massively well-known, accumulating over one billion sights online within the area of five weeks. In 2017, Maluma was called “Designer of the entire year” in the Premios Lo Nuestro, a Latin music honours show shown by Spanish-language tv network Univision. That same yr, Maluma announced he was focusing on his following recording, which would feature materials in English aswell as Spanish.